World of Warcraft is "still growing," says Blizzard
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Just because Blizzard isn't screaming about another million milestone for World of Warcraft every ten minutes doesn't mean the subs numbers have stopped rising: they're still going up, Blizzard told us at Games Convention.
"It's actually still growing," said Wrath of the Lich King lead designer Tom Chilton. "It's certainly not in a reverse trend, or anything like that."
While the launch of Wrath of the Lich King, the MMO's next expansion, Chilton reckons the game will experience another boost.
"I do expect that with the launch of Lich King [it will] probably affect the subscription numbers," he said.
World of Warcraft hit 10 million subscribers in January this year.
There's no date on Lich King's release as yet.