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UK gamers are oldest in Europe

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Image credit: VG247

According to this MCV piece, a GameVision report has shown that Britain has the oldest gamers in Europe, on average.

The research showed that 29 percent of male active gamers, and 30 percent of female active gamers are said to be 35 years old or over in the UK, compared with 24 percent and 25 percent in Spain and Italy.

No mention's made there of France and Germany. Which does, like, leave something of a hole in the whole "Europe" thing, to be honest.

“Generally any chat about the average gamer is a bit nuts – it’s a mass market pursuit now with the associated niches and segments – you can’t sell anything to gamers en-masse, you have to pitch it at the appropriate niche,” explained GameVision’s Sean Droomgoole.

More through the link.

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Patrick Garratt avatar
Patrick Garratt is a games media legend - and not just by reputation. He was named as such in the UK's 'Games Media Awards', the equivalent of a lifetime achievement award. After garnering experience on countless gaming magazines, he joined Eurogamer and later split from that brand to create VG247, putting the site on the map with fast, 24-hour a day coverage, and assembling the site's earliest editorial teams. He retired from VG247, and the games industry, in 2017.
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