THQ buys Elephant
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THQ's confirmed, as predicted, that it's completely the purchase of Elephant Entertainment.
Elephant's a casual outfit, and THQ expects to more than 20 games under its new brand in 2008 alone.
“The addition of Elephant Entertainment and our exclusive retail publishing deal with Oberon significantly expands the depth and breadth of our casual and online game offering,” said Doug Clemmer, president THQ’s casual division. “These deals will allow us to expand our presence in this rapidly growing segment and deliver unique value to our retail partners through Oberon’s turn-key solution to deliver online games.”
No financial terms were disclosed.