Sony: PSP is "separate business" to iPhone

Given the fact there are over 30 million iPhone OS-based devises in the world, you'd think Sony might be worried about Apple unstoppable march into gaming would worry a company that makes something like PSP. SCEA's Peter Dille doesn't give a fig, apparently.

"I think it's a separate business," the PSN marketing boss told GameDaily.

"The iPhone is a phone and the PSP is a dedicated gaming device that does a lot more than play games. Consumers that want to carry a PSP are primarily gamers and I think there's a big difference in the types of games you can play on a PSP versus an iPhone."

Dille went on to say there was a fundamental difference between iPhone software and PSP games.

"The iPhone games and apps are largely diversionary, whereas we're a gaming company and we make games for people who want to carry a gaming device and play a game that offers a satisfying 20+ hours of gameplay," he said.

"So it's really coming at the market with different perspectives... A phone versus a gaming machine."

More through there.