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PopCap analyst Allison Bilas joins GameAnalytics

PopCap games analytics senior manager Allison Bias has jumped ship for GameAnalytics, a Danish research firm targeting developers rather than investors.

GameAnalytics CEO Morten E. Wulff described Bilas's work history as "top notch" and enthused about her passion for games and player behaviour analysis.

"The function of game analytics is deep in my blood," Bilas said in a statement published on GamesIndustry.

"I am intimately familiar with what it means for game teams to use data to understand the behaviour of their players and monetisers."

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