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Million "premium price" PS3s in UK is gratifying, says Maguire

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News by Patrick Garratt Founder & Publisher (Former)
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SCEE boss Ray Maguire reckons 1 million PS3 sales in the UK is "gratifying", especially as the machine has been pitched as a "premium" product.

“Achieving one million PS3 sales faster than both PSOne and PlayStation 2 is even more gratifying considering PS3 is a premium product introduced at a premium price,” he said. “Our momentum will continue with the introduction of in-game communication in the summer, firmware update 2.4 and the strongest line-up of games through our third party partners and our own studios. I’d personally like to thank our trade and business partners for helping us on the start of the PS3 journey.”

The console went through the million mark in the middle of February, achieving the milestone faster than either PS2 or PSone.

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Patrick Garratt avatar
Patrick Garratt is a games media legend - and not just by reputation. He was named as such in the UK's 'Games Media Awards', the equivalent of a lifetime achievement award. After garnering experience on countless gaming magazines, he joined Eurogamer and later split from that brand to create VG247, putting the site on the map with fast, 24-hour a day coverage, and assembling the site's earliest editorial teams. He retired from VG247, and the games industry, in 2017.
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