Microsoft claims 40% GTA IV attach rate for new consoles
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Speaking in the latest edition of the Major Nelson podcast, perennial guest "e" has claimed that nearly half of all new Xbox 360's sold since GTA IV launched have also included a GTA IV sale.
"Roughly 40 percent of consoles going out the door had a copy of GTA going with them," he said.
It's unclear whether or not he was talking about the US or globally.
Microsoft release a ton of stats on the game last week, in which is claimed that 60 percent of all copies of the title sold in the US during it's first week on sale were for the 360 version.