Lovefilm will end all UK game rentals on August 8
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Lovefilm has confirmed it will end all game rentals for new and existing customers on August 8.
Yesterday it was confirmed that Lovefilm had axed game rentals for new customers, but come August 8 the move will affect existing customers as well.
You can read up on the initial announcement here.
The decision was confirmed to Eurogamer this morning, marking the impending closure of game rentals at the company, and ushers in a focus towards movie and TV.
Did you use Lovefilm's game rental service? Will you be sorry to see it go? Let us know below.