GameStop hopes to sell PlayStation Now subscriptions

US retail giant GameStop wants to add the newly-announced PlayStation Now service to its $600 million digital business.

The retailer already benefits from a lucrative business of selling in-game credit, subscriptions and DLC codes in store for consoles, games and social networks.

"GameStop has built a $600MM digital business, with most of the digital games sold through our stores. Similar to how we worked closely with our partner Sony to successfully sell the PlayStation Plus service, we are looking forward to working with them on including the new PlayStation Now service as part of our portfolio of gaming products we offer our customers," a rep for the company told GameSpot.

Some critics have suggested PlayStation Now, which offers a game streaming service to PlayStation 4 and Vita for a monthly fee, may cut into physical retail's second hand games business. Following Sony's reveal of PS Now at CES this week, GameStop stock dipped 9 per cent.