Blizzard talks new MMO, says it's "new and fresh," not like WoW

World of Warcraft is great and all, but come on: it's been more than six years. At this point, you'd probably be willing to play a Big Rigs: Over the Road racing MMO. At least it'd be different.

Blizzard CEO Mike Morhaime, though, isn't going to leave you high and dry. As he put it: "To break the mold, sometimes you have to start over."

"We're really trying to leverage all the lessons we learned through the years. Some of which we were able to address in 'World of WarCraft' and others that maybe because of the design decisions we've made, you just can't address. So we're kind of taking a step back with all that knowledge to make something that's completely new and fresh. We're not trying to make a 'WoW' sequel," he said while speaking in Las Vegas (via Ars Technica).

The new game, then, won't rise from WoW's ashes. Both games will instead share the spotlight - an incredibly frightening prospect if you consider how much of your life one Blizzard MMO can already consume.

The new MMO will also place heavy emphasis on social aspects, with Morhaime citing iPhone phenom Words With Friends as an inspiration, explaining how much of a kick he gets out of playing the game with, you know, friends - instead of nameless strangers. As a result, friends, finding new friends, and guilds will all be major factors in the new game.

All told, it sounds different. Also, not Big Rigs! And for that, we are forever thankful.