AC/DC Rock Band version is Wal-Mart exclusive
According to this New York Time piece, MTV will announce today a deal with the band and its label, Columbia Records, to create an AC/DC version of Rock Band video to be sold only at Wal-Mart and Sam's Club.
The new version will only be sold in America.
“If you want to be a physical band, you better make an alliance with a strong physical retailer,” said Steve Barnett, chairman of Columbia Records. “It’s a great way to sell the new album, the catalog, the game, merchandise and DVDs.”
Plenty more through there.