Kim: NXE will tranform Live into "social and entertainment network"
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Xbox boss Shane Kim's told Forbes that tomorrow's NXE launch heralds a major step in a journey from Xbox Live as was to a Facebook-esque networking tool.
New Xbox Experience is "a big part of [Live's] transformation from a multiplayer matchmaking service to a social and entertainment network," he said, adding that "Microsoft will be "investing more in social networking capabilities."
Kim also claimed that NXE is a signal that Microsoft is trying to "tap into is the growth of social networking and the disruption in the media industry."
NXE, the major Xbox 360 UI revamp, is about to kick off. Ready?