Battlefield 4 campaign will make you feel smart: "we have a great story to tell", says DICE

Battlefield 4's campaign may not seem necessary to those multiplayer-focused players out there, or those who disliked Battlefield 3's hokum, but DICE creative director Lars Gustavsson reckons the developer has a great story to tell, and a smart one at that.

Speaking with CVG, Gustavsson was asked if there was any call for a Battlefield 4 campaign at all. He replied, "The future will tell, but where we come from we do single player because we want to and we've learned a lot while doing it, and I think we have a great story to tell. As a team and a studio we've learned so much from crossbreeding between single player and multiplayer. The whole concept of Levolution in many ways comes from single player, and our exploring how we could bring drama and interaction to the world.”

He noted that the reaction to Battlefield 3's campaign wasn't as strong as he'd hoped, and added, “We got a lot of feedback from the Battlefield 3 singleplayer, and based on what we intended to deliver the team did a great job, but given that it’s a Battlefield product there were a lot of expectations that it would be more open.

"What we promised ourselves [with Battlefield 4] was to unify the product more, so we infused a lot of the things from multiplayer - from being able to use your squad - into multiplayer, so now you can use them in single player to engage enemies."

He closed, "First and foremost we're opening up the encounters more to give you the freedom to decide how to tackle them, whereas in Battlefield 3 it was more ‘pick up that one and kill that one’, which I can agree is not the most exciting way. Players want to feel smart doing what they're doing.”

Do you reckon the campaign will make you feel smart? Will you play it at all? Let us know below.

Meanwhile, DICE recently told our very own Brenna that they should be slapped for the nature of Battlefield 3's unlocks. Find out why here.

Via PCGamesN.